Thursday, March 21, 2013

Eyescream

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Clever, clever people at Eyescream and Friends, Barcelona.

Eyescream is a ‘shaved’ ice-cream imported from Taiwan (it’s texture is somewhere between sorbet and ice-cream).  It was a challenge to introduce it to the European market because, in their own words, this ice-cream is not very attractive.  They found a way to bank on the ice-cream’s ugliness by creating a monster character for each flavour and adding sugar eyes. 

I love everything about this.

9 comments:

MARTA said...

Hey i didn't know about this place! I will definitely check it out.. hope the icecreams is as good as it looks :)

Ashley said...

So creative :)

monica said...

eyescream - SO cute

maria said...

this looks brilliant!!!
Have a great weekend :)

Camila Faria said...

OMG, how brilliant! I need to visit this place!

Elsa de Diego said...

Impressive! :) xo,

fluff and fripperies said...

You share the most interesting stuff Thelma. I love visiting you xo

Erica said...

Hmmmm... I don't know if I could eat something that has eyes. ;)

little t said...

Ha ha Erica, but they're made of sugar...